Google Ads for Beginners

Are you looking to dive into paid search engine marketing and target quality web traffic to a product or business? In this class, we'll learn how to fully utilize Google Ads by covering keyword selection, budgeting, bid strategies, testing ads, optimizing, and more. Google Ads certified Brittany Whitlock will guide you to confidently setup and manage Google Ads campaigns to take your digital marketing strategy to the next level. You’ll effectively begin to reach customers closer down the purchasing path leading to conversions and/or lead generation.

Please bring your preferred method of note-taking. If you'd like to follow along in Google Ads, you're welcome to (but not required) to bring a laptop.

Whether you are interested in the inter workings of paid search engine marketing or ready to setup and fully utilize Google Ads this class is for you!