Marketing Essentials: Strategy & Planning

You know marketing is important, but where do you start? In this class, Blair Primis (VP of Marketing at OrthoCarolina) will teach on branding, vision, and how to build a marketing plan with actionable goals. Beyond this, we'll discuss the value of good partnerships and how to measure success.

Feel free to bring your preferred method of note taking, but no materials are required for this class.

This class is great for entrepreneurs, small business owners, or anyone looking to strengthen their marketing efforts. Much of what we talk about is also applicable for larger companies - Blair has a wide range of experience, and will touch on many examples from his own career.